Partner Success Story: CLA (CliftonLarsonAllen LLP)

Describe Your Business

At CLA, we’re a professional services firm focused on serving Main Street America. We like to sit down face-to-face with business owners, learn their stories, understand how they got to where they are, and help them scale to where they want to go. Our goal is to come alongside them as a trusted advisory firm and strategic partner.

What Makes You Different from Competitors

What sets us apart is our responsiveness and the care we show to our clients. We take the time to make people feel truly valued. Clients notice that level of attention. We also have access to an incredible breadth of resources, which lets us serve our clients from a variety of service perspectives. We may not be able to do everything for everyone—but we can provide a tremendous amount of value with the depth and reach of our team.

How Has Accelerent Helped Your Business

Accelerent has played a major role in helping us grow in this market. We’ve become a significant player, and that’s largely due to the way we prioritize others. Accelerent reinforces a giving mindset—and that attitude comes back full circle. You don’t have to chase business. If you’re a good advocate and you show up for others, the right opportunities come back to you.

How Much Business Have You Given During Your Time with Accelerent?

It’s tough to quantify because we don’t always hear the end results, but we know we’ve sent a lot of business out. It’s part of how we operate—thinking of others and helping where we can. That’s contributed to our visibility and reputation in the market over time.

How Much Business Have You Received During Your Time with Accelerent?

We’ve been a charter partner for nearly nine years and just renewed again for another three. Over that time, we’ve seen a 27x return on our investment. That says a lot about the value of the relationships and the quality of the network.

What Advice Do You Have for New or Prospective Accelerent Partners?

Lean in. Get to know people. Do events together. Host roundtables. Share clients and prospects. Be a great person and a strong advocate. Accelerent isn’t something you just join and wait around for. If you want it to work, you’ve got to engage, give, and care—and when you do, it absolutely works.

Any Final Thoughts?

The care we show—whether to clients or to other partners—makes all the difference. When you lead with that mindset, good things follow. Accelerent is built on those kinds of relationships, and we’ve been grateful to be part of it.

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